Own a Flow Studio - Yoga Franchise

Theres a reason Flow is one of the highest rated wellness brands

Talk with the team

Community, people, impact

Flow is known as the big tent for wellness. While yoga is our foundation, at our studios you'll find hundreds of events, free meetups, people discovering wellness for the first time and old friends chatting in our tea lounges.

Tons of class styles

While most franchise yoga studios focus on 1 or 2 styles of yoga, we're here for the full yoga experience, from traditional to modern styles, heated and non-heated, and everything in between. Flow's got the widest selection of classes in town

Vinyasa Yoga
Flow Yoga
Chill Yoga
Hatha Yoga
Yin Yoga
Kundalini Yoga
Gentle/Restorative Yoga
Yoga for Seniors
Hot Yoga

A little about Flow

rating

2,000+

5 star reviews

I just started at Flow Yoga and immediately felt like I found a home! 10/10 would recommend to anyone looking to start practicing.

5 star rating Emily M. 5 star review for Georgetown November 16, 2024

I love this studio! They have such a variety of classes to choose from, really great events (Kirtan singing, new moon sound bath, etc.), and awesome teachers. The studio is gorgeous and it's in a great location in Georgetown. I highly recommend checking them out.

5 star rating Paige A. 5 star review for Georgetown November 15, 2024

Flow Yoga is such a wonderful place. Not only is the space clean and inviting, but also the classes are engaging and well taught. I am happy that Flow Yoga is my studio.

5 star rating Neely K. 5 star review for Flow Yoga Northloop November 15, 2024

I started going to Flow Yoga after being sick for a few months, and it's been just what I needed to feel like myself again. The studio is beautiful and has such a calming vibe. They offer a great variety of classes, and all the teachers are fantastic. Parking is super easy, and their prices are affordable with no contracts! When I was adjusting my membership, Annie was super helpful—I got all my questions answered and everything set up quickly over chat on their website. Thanks, Flow Yoga, for being such a great support on my healing journey!

5 star rating Mindy H. 5 star review for Flow Yoga Westgate November 13, 2024

I’m new to yoga. I have had the chance to take multiple classes this first month. It has been a great experience.

5 star rating Kathy G. 5 star review for Flow Yoga Westgate November 14, 2024

I'm so glad I found Flow Yoga. I started with their 30 days for $30 offer and tried out a lot of classes and have loved all of them. I appreciate that the yoga instructors take their time, are thoughtful with their guidance, and let you move at your own pace. I've been out of practice for a while and have never felt intimidated in a class. Instead I feel like I've found a nurturing community and relaxing place to visit when I need to take care of myself. Thanks, Flow Yoga!

5 star rating Sarah K. 5 star review for Flow Yoga Westgate November 13, 2024

Great studio! I love how clean and peaceful it is. They have everything you need to make your yoga practice feel so good! Thanks for the great studio and great instructors.

5 star rating Abode S. 5 star review for Georgetown November 5, 2024

Just started going to this studio and absolutely fell in love. I love the diversity in class styles and variety of the flows I've been to. I also love a hands on assist! Everyone is warm and welcoming and much more of that cozy yoga community than some of the popular heated studios I had been going to around austin!

5 star rating Anna S. 5 star review for Georgetown November 5, 2024

It has been years since the last time I walked into a studio. Flow Yoga Georgetown was the perfect "welcome back to the practice" studio. Everyone was so kind, welcoming, and awesome. The location is so unassuming, tucked away in a strip mall. However, you feel you are in a big city studio once inside. Love this place and the people!

5 star rating Patricia A. 5 star review for Georgetown November 7, 2024

I just moved to Austin and. The teachers here are amazing it’s lovely place to practice

5 star rating Terri T. 5 star review for Flow Yoga Westgate November 8, 2024

Trusted in Austin for over 13 years

Fitt award for Flow Yoga
Women in Business award for Flow Yoga
Ethics award for Flow Yoga
THA award for Flow Yoga
Expertise award for Flow Yoga

Our yoga studios

From a tiny little studio, to one of the fastest growing franchise yoga studios in the country

Cedar Park

North Loop

Westgate

Body Collective

InsideOut

Flowmagin

3rd Eye

Dallas Yoga Center

Illumination Wellness

Georgetown

Flow Retreats: Spain

Leander

Coming soon

What does it mean to own a Flow franchise yoga studio?

We spent the last 10 years engineering software, creating marketing automations and developing our operations so our studio owners can focus on the experience.

Talk with the team

How does Flow franchise yoga stack up?

Nearly double the profit and half the start up cost. Pretty damn good.

Orange Theory
$741,000
Av startup cost
25%
Av year 3 EBITDA profit
Yoga Six
$393,000
Av startup cost
23%
Av year 3 EBITDA profit
FLOW
$200,000
Av startup cost
39%
Av year 3 EBITDA profit

Let's deep dive

Industry standard
Flow standard
$13k

Monthly revenue

$61k

Monthly revenue

150

recurring memberships

610

recurring memberships

25%

student retention

65%

student retention

20%

marketing engagement

39%

marketing engagement

The 4 pillars to our franchise structure

Our technology is the backbone of what makes our structure so successful. Our in-house team of engineers are constantly developing products and services for our studios that help them simplify their business and grow exponentially.

Flow Yoga Computer
Self Check-in

Our self check-in app is all about streamling the in-studio flow of traffic. Our studios went from having 3 studio staff on site and a line out the door to 1 or no staff and checkins that take less than 20 seconds.

Student AI (artificial intelligence)

The easiest avenue for revenue is upselling students who are already fans. Flow's Student AI learns every students interest and behavior then uses that knowledge to educate them on bigger memberships, events, trainings, retreats, etc through your website, emails, and ads.

Event Automation

Events and workshops are a big part of our revenue but managing and marketing them has always been a challenge. With our technology you publish your event on Mindbody and the event is automatically sent to your website, Eventbrite, Meetup, Google and Facebook Events.

Website

We'll upgrade your website to integrate with our systems, perform better on Google, and respond faster. With this, you'll be able to cancel your hosting services and reduce or eliminate your web developer costs.

The most challenging part of running a studio is probably the operations. Theres a lot of moving parts and not enough man power to keep everything running smooth. We are constantly developing and testing new processes to help studios run smooth.

Marketing Automation
Support

Our Austin based support team helps students, teachers and owners through chat, email and phone. From basic things like password resets, to student retention and backend software support for owners.

Training/onboarding

Across our studios we have over 150 team members at any given time. To help you deal with the ebb and flow of staff we have dozens training videos, documents and processes for your teachers, front desk, managers and you.

Programming

We have 10 years of data on classes, events and trainings. We'll work with you to develop the most ideal schedule for your studio based on what we know works and if needed we'll provide the content for trainings and workshops.

Event templates

We've run over 2,000 wellness events and have compiled a catalog of events that we know can be successful. We'll provide you with outlines, descriptions, images, even suggested days, times and prices for each event.

Expense management

All of our studios survived 2 years of shut downs during covid with no bailouts by closely managing expenses and running our finances lean. Because of our size, we also get volume discounts on many services. We can go through expenses with you to find areas to optimize and see if there are opportunities for Flow to consolidate or reduce individual expenses.

For growing your studio we'll take an aggressive approach to sales and marketing, focusing not just on getting new students in the door, but also maximizing revenue from your existing students.

Marketing Automation
Marketing automation

We heavily utilize our Student AI and Marketing Automation to sell the right service to the right student, at the right time. Our system uses dynamic sections of your website and automated emails to keep students engaged, encourage them to upgrade and educate them on upcoming events and trainings.

Paid ads

We have a library of paid ads and landing pages that work quite well. We can set these up for your brand so you can easily manage them on your own.

SEO

The goal is to get as much organic traffic to your website and studio as possible. We have nearly 20 years of experience getting non-paid traffic to small businesses. We'll focus on improving your website, social media, google listings and map listings to grow the studio quickly and organically.

Upselling

Statistically, its 5 times easier to earn additional revenue from existing customers than from new customers. We use dozens of campaigns to keep existing students engaged and interested in new and upgraded services.

When adding new studios to our network we're looking to see what services, products and processes from other other studios might benefit that studio and vice versa

Marketing Automation
Retreats

As we start to expand into retreat spaces our studios have exclusive access to all inclusive retreat centers where you can host your yoga and wellness retreats.

Teacher Training

We have incredible teacher training content that works for both in-studio and online trainings. These trainings can add an additional $100,000 - $200,000 in annual revenue to your studio. The content is turn key and gives you everything you need to run your trainings.

Class experience

From famous yogi tea after class to infused cold compresses in shavasana and plush, cozy lounges, we bring the very best student experiences from each studio and share them with our other studios.

Cacao bar

Our cacao bars bring our studios an additional $10,000 - $20,000 in monthly revenue while building community with the students and teachers. Our bars are modular and plug and play to easily add to any studio.

We've been around the block, a few times, and we pour that experience into crafting perfect classes and very special studios

12

Years running

270k

Students

300+

Active teachers

1,300

Monthly classes

We do things a little different

We're life long yogi's and have seen how yoga and wellness can quite literally change peoples lives. The community, mobility, stress relief etc etc etc can transform a whole community. When we built Flow in 2012, we built it for the love of yoga but we learned that to sustain it we needed to think more like a business. So we returned to our roots, building startups, to turn Flow into one of the fastest growing and most profitable yoga studios - and having a 10x impact on our community.

Today we're on a mission to grow this impact and make it profitable for everyone involved - from the teachers and facilitators to the studio owners like you.

We do this by heavily investing in engineering, marketing, operations and artificial intelligence to free up our in-studio team to focus on impact. In fact our engineering team alone is larger than most companies. Wait - this is a yoga brand? The most savvy yoga brand you've ever seen.

About Flow

Who we are

Josh

With a background in marketing and engineering, Josh has spent the last 10+ years coaching, mentoring and investing in startups and small businesses. At Flow, Josh leads marketing and engineering strategies for all of the studios.

Carolina

A marketing executive turned yogi, Carolina has spent the last 20 years teaching yoga, fitness and mobility in over two dozen countries. At Flow, she develops the programming for classes, events and trainings.

Stephanie

A biomedical engineer by trade, Stephanie has run multi-million dollar operations all over the world. At Flow, Stephanie runs Operations, Finance and products like Retreats and Teacher Trainings.

Jaidev

A product and artificial intelligence engineer who has worked on some of the biggest projects for brands like SpaceX, Hyperloop & Boeing. At Flow, he works on technology and business strategies.

Want to learn moreabout opening a yoga franchise?

Let's go over your franchise questions and give you an overview of Flow yoga

A little glimpse into
who we are

🐾 Pause 4 Paws: A Yoga Class Fundraiser For Our Furry Friends! 🐾We had an absolute blast at our recent Yoga fundraiser for Central Texas SPCA! Thank you to everyone who joined us for the yoga, cuddles, and puppy kisses 🐶💛A special shoutout to @nickisimonich for the initiative  with us and helping raise funds for this cause🧘‍♀️🐕#yogaforagoodcause #austinyoga #adoptdontshop #dogrescue #puppylove #centraltexasspca

🐾 Pause 4 Paws: A Yoga Class Fundraiser For Our Furry Friends! 🐾 We had an absolute blast at our recent Yoga fundraiser for Central Texas SPCA! Thank you to everyone who joined us for the yoga, cuddles, and puppy kisses 🐶💛 A special shoutout to @nickisimonich for the initiative with us and helping raise funds for this cause🧘‍♀️🐕 #yogaforagoodcause #austinyoga #adoptdontshop #dogrescue #puppylove #centraltexasspca

🍂 Let’s welcome Fall together! 🍂Join us on Sept 22 for our Equinox Sound & Movement Experience—a transformative journey into the new season with:Gentle Yoga 🧘‍♀️Sound Healing 🎶Breathwork & Meditation 🌬️Deep Relaxation ✨Reconnect, reset, and embrace the balance of the Fall Equinox. 🌿✨🗓️ Date: Sept 22📍 Flow Yoga North Loop @flowyoganorthloopLimited spots—grab yours now! 🙏#FlowYogaTX #FallEquinox #YogaAndSoundHealing #AustinEvents

🍂 Let’s welcome Fall together! 🍂 Join us on Sept 22 for our Equinox Sound & Movement Experience—a transformative journey into the new season with: Gentle Yoga 🧘‍♀️ Sound Healing 🎶 Breathwork & Meditation 🌬️ Deep Relaxation ✨ Reconnect, reset, and embrace the balance of the Fall Equinox. 🌿✨ 🗓️ Date: Sept 22 📍 Flow Yoga North Loop @flowyoganorthloop Limited spots—grab yours now! 🙏 #FlowYogaTX #FallEquinox #YogaAndSoundHealing #AustinEvents

Last night

Last night's Sunday Wellness breathwork event at @flowyoga.westgate ✨ Thank you for holding a safe and amazing space @_through_my.eyes @derekliv3ly ❤️

Repost • @d_nille 🌼 Little announcement!Beginning Sept. 23 I will be teaching a new morning class at Flow in Cedar Park. Details are below:7:30 am - Mondays and WednesdaysAll Levels Flow Class (Not Heated)Mats Are ProvidedWhere my early birds at?? Let’s get that morning movement & meditation 🌅 I have been pouring all my prayers and love into this future container. My hope is that it will serve those who seek it 🙏 Whether you are already a dedicated yogi, someone seeking to establish their practice, or first time on the mat, this class is for you. I can’t wait to practice together. See y’all in the studio!

Repost • @d_nille 🌼 Little announcement! Beginning Sept. 23 I will be teaching a new morning class at Flow in Cedar Park. Details are below: 7:30 am - Mondays and Wednesdays All Levels Flow Class (Not Heated) Mats Are Provided Where my early birds at?? Let’s get that morning movement & meditation 🌅 I have been pouring all my prayers and love into this future container. My hope is that it will serve those who seek it 🙏 Whether you are already a dedicated yogi, someone seeking to establish their practice, or first time on the mat, this class is for you. I can’t wait to practice together. See y’all in the studio!

Repost • @sophintheuniverse

Repost • @sophintheuniverse

🧘‍♀️✨ Post-Yoga Reflection: Nourish Your Soul with These Journal PromptsAfter your practice, take a few moments to reflect and deepen your connection with yourself. Journaling can help you process your emotions, set intentions, and carry the peace of your practice into your daily life. Here are some prompts to get you started:🖊️ What emotions surfaced during my practice today?🖊️ How does my body feel after this session?🖊️ What did I let go of today, and what do I want to invite in?🖊️ How can I carry this sense of calm into the rest of my day?🖊️ What am I grateful for in this moment?Grab your journal and let the words flow! 🌸#YogaJourney #Mindfulness #Journaling #YogaPractice #SelfReflection #FlowYoga

🧘‍♀️✨ Post-Yoga Reflection: Nourish Your Soul with These Journal Prompts After your practice, take a few moments to reflect and deepen your connection with yourself. Journaling can help you process your emotions, set intentions, and carry the peace of your practice into your daily life. Here are some prompts to get you started: 🖊️ What emotions surfaced during my practice today? 🖊️ How does my body feel after this session? 🖊️ What did I let go of today, and what do I want to invite in? 🖊️ How can I carry this sense of calm into the rest of my day? 🖊️ What am I grateful for in this moment? Grab your journal and let the words flow! 🌸 #YogaJourney #Mindfulness #Journaling #YogaPractice #SelfReflection #FlowYoga

Can you guess what pose this is?⬆️👀It

Can you guess what pose this is?⬆️👀 It's triangle pose! This asana strengthens the legs, stretches the hips and groin, and improves stability and focus. Benefits of Triangle Pose: 💪Strengthens Legs and Core: Engages the thighs, hamstrings, and core muscles. 💫Increases Flexibility: Stretches the hips, groin, hamstrings, and calves. 🤸‍♀️Improves Balance and Stability: Enhances coordination and balance. 🧘‍♂️Opens the Chest and Shoulders: Expands the chest, improving breathing and posture. 🧠Stimulates the Organs: Promotes digestion and reduces stress. #TrianglePose #YogaBenefits #MindfulMovement

How much ✨you time✨ do you give yourself on a weekly basis?

How much ✨you time✨ do you give yourself on a weekly basis?

Join @angieknightyoga this Sunday for a free info session with yoga and meditation! It’s your chance to explore and ask all your questions. ✨Tap the

Join @angieknightyoga this Sunday for a free info session with yoga and meditation! It’s your chance to explore and ask all your questions. ✨ Tap the 'trainings' link in the bio to learn more🧘‍♀️💫 #YogaTeacherTraining #SacredSpaceJourney #FlowYogaTX

🚨 Only 2 days left! 🚨 Get ready to transform your practice and find your community with our 200-hour Yoga Teacher Training. You

🚨 Only 2 days left! 🚨 Get ready to transform your practice and find your community with our 200-hour Yoga Teacher Training. You'll dive into: ✨ Yoga philosophy 🧬 Anatomy 🧘‍♂️ Teaching techniques 🌿 Sequencing classes 🌀 Meditation and breath work and sooo much more! Join us on this incredible journey starting soon! 🧘‍♀️ #YogaTeacherTraining #FlowYoga 👉 Learn more: link in bio! 📹: @starryeyedfool ✨

Here are some of the events we have coming up at Flow. Which ones are you joining us for? 🧘‍♀️ July 13 & 17: Free Community Classes with our Yoga Teacher Trainees! Come support and enjoy a nice session on us.💆‍♀️ July 14: Sunday Wellness - expect Slow Flow, Breathwork, and Meditation.🌕 July 19: Full Moon Ceremony and Sound Bath. Embrace the lunar energy with a serene sound healing experience.🎶 July 20: Sacred Song & Sound Healing. Chanting together and enjoying the sound of gongs, chimes, crystal bowls and more amazing instruments.🌕🧘‍♂️ July 21: A special day packed with events!Full Moon Yoga & Sound: Unite your body and mind under the full moon.Eat, Meditate, Socialize: Nourish your body and soul with a delightful community gathering.Sunday Wellness: Full Moon Circle. Connect and reflect with like-minded souls.➡️LINK IN BIO to sign up!Mark your calendars and join us for these incredible experiences! 🌟✨ #FlowYogaTX #CommunityClass #SundayWellness #FullMoonCeremony #SoundHealing #YogaCommunity #Mindfulness #WellnessJourney📸 Don

Here are some of the events we have coming up at Flow. Which ones are you joining us for? 🧘‍♀️ July 13 & 17: Free Community Classes with our Yoga Teacher Trainees! Come support and enjoy a nice session on us. 💆‍♀️ July 14: Sunday Wellness - expect Slow Flow, Breathwork, and Meditation. 🌕 July 19: Full Moon Ceremony and Sound Bath. Embrace the lunar energy with a serene sound healing experience. 🎶 July 20: Sacred Song & Sound Healing. Chanting together and enjoying the sound of gongs, chimes, crystal bowls and more amazing instruments. 🌕🧘‍♂️ July 21: A special day packed with events! Full Moon Yoga & Sound: Unite your body and mind under the full moon. Eat, Meditate, Socialize: Nourish your body and soul with a delightful community gathering. Sunday Wellness: Full Moon Circle. Connect and reflect with like-minded souls. ➡️LINK IN BIO to sign up! Mark your calendars and join us for these incredible experiences! 🌟✨ #FlowYogaTX #CommunityClass #SundayWellness #FullMoonCeremony #SoundHealing #YogaCommunity #Mindfulness #WellnessJourney 📸 Don't forget to share your moments with us!

Our Flow Yoga 200hr Teacher Training is kicking off soon, and there are just a few spots left! Here

Our Flow Yoga 200hr Teacher Training is kicking off soon, and there are just a few spots left! Here's why you should jump in: 1️⃣ Deepen Your Practice - Take your personal yoga practice to the next level with advanced techniques and understanding. 2️⃣ Incredible Community - Connect with like-minded individuals and form lifelong friendships. 3️⃣ Expert Guidance - Learn from seasoned instructors who are dedicated to your growth and success. 4️⃣ Holistic Approach - Dive into the philosophy, anatomy, and spirituality of yoga for a well-rounded education. 5️⃣ Life-Changing Journey - Transform not only your practice but your entire outlook on life. Don’t miss out on this incredible opportunity! 🌿✨ Secure your spot now and start your journey to becoming a certified yoga teacher. 🙏💛 #FlowYogaTX #YogaTeacherTraining #TransformYourLife

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